Multilingual Advisors
Did you know that speaking multiple languages is a big advantage for the growth of your client base?
A study from LIMRA shows that, from 2019 to 2021, multilingual financial professionals grew their client base by 30%, compared to only 16% for monolingual financial professionals.1
The study also shows that multilingual financial professionals have:
- Notably more diverse client bases, with 41% of their clients being from a diversity background, compared to 18% for monolingual financial professionals
- More clients with household incomes of over $1 million (11%) compared to their monolingual peers (6%)
Use your skills as a growth strategy
If you speak more than one language, we recommend that you share this information with your clients and prospects wherever you can. For example: on your professional website and webpage, in social media posts and web ads, etc.
Tools in several languages
iA provides you with tools in several languages, such as French, English, Mandarin and Punjabi. Use them for prospecting or to better serve your existing clients!
- See client brochures available in 4 languages in the Document Centre
- Find ready-to-share posts available in 4 languages in the Web Showcase
1Source : LIMRA Study, 2022
