This new savings vehicle, particularly popular with the 18-40 age group, will enhance your offering and provide your clients with a savings solution specially designed to facilitate first-time home ownership.
What you need to know about the launch of iA Financial Group’s First Home Savings Account (FHSA):
Important dates
The FHSA will be launched in three phases. It’s important to understand each phase in order to clearly explain them to your clients and properly advise them.
Phase 1 | November 13, 2023: Opening of FHSA without the ability to contribute
- Stress the importance of "securing" 2023 contribution room. Your clients who open an FHSA before December 31, 2023 will therefore be able to contribute up to $16,000 in 2024, if they did not contribute in 2023.
Phase 2 | December 11, 2023: Opening of FHSA contributions with investment and/or PAD in the HISA.
Phase 3 | March 11, 2024: Official launch with all investment options available
Contest
In addition to helping your clients purchase their first home, you’ll be giving them the chance to win $8,000 just by opening an FHSA. No contribution is required to be eligible for the contest. The contest begins October 10 and ends on March 11, 2024!
Your clients double their chances of winning if they join the waiting list between now and November 13, 2023. One more reason to take action and contact your clients right away!
Waiting list: People who are interested can register on the waiting list at ia.ca/FHSA. The information will be forwarded to you, the advisor, if they are an existing client. Support tools such as the reduced ABF and FHSA Calculator are available to complete the account opening process.
Lead generation tip:
Add your personalized link so that sales and requests for information are credited to you. (Create it here).
Your FHSA marketing tools: the key to your success
- FHSA page on ia.ca
- FHSA Brochure
- FHSA calculator: Compliance tool and promotional tool
- Advice zone article:
- Email template: general, contest
- Personalized links | FHSA: Contest to win $8,000 !
- Opportunities | Lists will be sent via secure messaging over the course of a few days and will be used to direct you to:
- Active clients with RESP beneficiaries aged between 18 and 35
- Insurance clients with a beneficiary aged between 18 and 35
- Podcast: Everything you need to know about the FHSA
- Targeted client emails
- Insert with the next semi-annual statement (December 31 - client)
- Notification in the Business Tracker | From December 11, you will receive a notification for each client who has opened an FHSA in 2023.
- Digital campaign:
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Your FHSA marketing tools: the key to your success Communicate with your customers now! 👇
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