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RRSP-TFSA - Launch of the promotional campaign

November 21, 2022

This year, due to inflation eating into the savings budgets of Canadian families, the campaign is being moved up by one month. You will have more time to raise awareness and inform your clients who are wondering about the state of the markets.


This campaign is accompanied by a contest that will support your approach and encourage early contributions. 


  • Between November 1, 2022 and March 1, 2023, each of your clients who contributes to an RRSP or TFSA has a chance to win $5,000.
  • By contributing before January 31, 2023, they double their chances of winning! Please note that clients are automatically entered when they make a contribution. 
  • Note that targeted emails will be sent to clients during the campaign to create opportunities for contact.

Use our practical tools

This year, the marketing toolbox is enhanced with content to support your approach with your clients in this particular economic climate. 

Marketing toolbox

Stand out on social media

⭐ New for your clients!

New opportunities for your in-force clients

On November 22, many of you should have receiving a new list of RRSP and TFSA opportunities in your secure Advisor Centre inbox.  

Our goal: Identify clients who have contributed to an RRSP or TFSA at least once in the past two years so you can encourage them to contribute now and double their chances of winning our client contest! 

Good luck! 



Topics : Savings, Investments

Written by iA

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