Did you know that 49% of new individual insurance clients in 2019, 2021 and 2022 are newcomers? Statistics Canada even estimates that by 2041 newcomers could represent up to 50% of the Canadian population.
iA's recent growth is mainly due to newcomers, and to better understand them we've prepared this presentation for you!
Various tools are now available to help you promote iA to newcomers:
- New Website: Moving to Canada
- New iA and Web showcase social media posts - in Punjabi, Mandarin, English and French
- 2 new Advice Zone targeted articles:
- 31 Mandarin and 28 Punjabi client brochures